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Hip-Hop History Tuesdays: Amoeblog Interview With Andre Barefield: Publisher of The Booty Crack magazine (1994 - 2002)

Posted by Billyjam, December 15, 2015 07:07am | Post a Comment

Understandably, the imagery alone of bygone Bay Area-published magazine The Booty Crack scared away some potential readers.That minority of readers mistakenly deemed the envelope-pushing magazine as just too plain "ignant" for their tastes. The rapzine's in-your-face editorial style, raw street language, and no-holds barred content was an affront to their sensibilities, and the expectations of what a hip-hop magazine should be.

Simply put, The Booty Crack was unlike any other hip-hop magazine up until that point in time. It was at the beginning of 1994 when San Jose A&R man-turned-publisher Andre Barefield put out the first issue of the controversial but popular, game-changing magazine. At that time there was a wide choice in the ever-growing field of hip-hop publishing. There were many magazines on newsstands and at record stores that covered hip-hop music as well as various aspects of the culture and interrelated topics too (b-boying, graffiti, sports and sneaker fashion, etc.). There were regional zines like The BOMB hip-hop magazine out of San Francisco and The Flavor out of Seattle. Then, of course, there were the more widely distributed national ones like the Source, Rap Pages, and Rap Sheet. The latter's tabloid newspaper style was a format shared by The Booty Crack. But all similarities between The Booty Crack, Rap Sheet, and those other hip-hop magazines ended there.

While most rap writers and hip-hop magazines at the time fawned over their subjects, The Booty Crack talked shit on them and everyone else they covered in their avidly read pages. In fact, The Booty Crack went beyond just music. It was a hip-hop themed but also about the people and the culture surrounding it - and not always the prettiest parts. Pioneering its own brand of confrontational journalism, The Booty Crack was fearless in what it published. Long before the shaming era of the internet age, The Booty Crack was shaming and calling out people publicly in its Buster of the Month and its Nympho Info columns. As a result they landed in many lawsuits with the unhappy subjects of these columns.  Naturally, those not targeted in these printed attacks loved reading these exposes about others.

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Secret Society of the Sonic Six April / May West Coast Tour Dates!

Posted by Mr. Chadwick, March 24, 2013 03:00pm | Post a Comment