The great Amoeba Hollywood enigma that is “The 45 Room.” Some simply refer to this veiled room as the “used 7 inch pricing room,” but for others, sweaty with desire: “Vinyl Shangri-la.”
Does it really exist, and if so, where? What goes on in there? Who are they? Why is it invisible to non-believers?
Questions abound yet few answers come into the light under ampoule fluorescente compacte.
Inquirers try to penetrate this mysterious place of secret societies revolving/evolving from a dim tiny room, but to no avail.
There are so many myths. Startling tales and conspiracy theories abound, sounding not unlike the outlandish yarns associated with Area 51, Skull and Bones, the Bohemian Club or the Maury/Vashon Island incident of 1947 (look that puppy up!!) ….
One extraordinary 45 room rumor involves a holy modal ceremony around a stack of power-pop 45’s sacrificed at the feet of a giant forty-foot statue of Murry Wilson (aka Daddy Beach Boys). Can this be true? In the land of the blind the one eyed man is king ...What about the reported appearance of “men in black” or "suits" canvassing, i.e. shopping, in the death metal area and the complex chain of events dating from last July 2, on what would have been Murry Wilson’s 90th birthday -- and my birthday no less -- once again, there are no coincidences…. Management promised those fellows were just from Accounting. Really? Since when do accountants afford such nice threads? There is more, trust me ... but reprisals loom ... but many answers are encrypted in the art work below, just use your Amoeba decoder rings.
Well, let’s look inside this long misunderstood milieu (a den of vinyl antiquity, if you please) and analyze The 45 Room culture. Western anthropologists argue culture is “human nature” and that all people, even record store employees, have a capacity to classify experiences and encode classifications symbolically. Let’s start with an appreciation of their art and how The 45 Room decorates primitive white cardboard boxes, used to display 7 inch records, in an attempt to define a multitude of music genres’ hysteron proteron.