Brand Nubian did not intend to make mindless dancefloor club hits when they emerged in the early 1990s. The group saw themselves as messengers and prophets. While this peculiar alternative niche in East Coast hip-hop was just beginning to gain momentum, it was Brand Nubian that thrust it into the forefront of mainstream consciousness by imbuing their socially, politically, and religiously charged lyrics with a sound that was captivating regardless of the lyrical content. It would prove to be both a blessing and a curse.
Formed in 1986 in New Rochelle, New York, Brand Nubian rose from the ashes of de facto leader Grand Puba’s previous group, Masters of Ceremony. The new group, inspired by the teachings of the Nation of Gods and Earths — an... Read More