MS MR is the New York based indie-pop duo who craft excellent produced electronic-coated candy for your ears. If you have yet to hear what the Internet hype is about, then you are definitely missing out. MS MR hit the scene last year with their debut single, "Hurricane," a dark love story with plush vocals backed by deep drums and dreamy synths. The Internet loved it. Vocalist Lizzy Plapinger often draws comparisons to Florence Welch of Florence + the Machine for her "raspy" vocals. Not a bad comparison at all! With Max Hershenow at the producer helm, MS MR are quickly gaining props in high places from the likes of Jay-Z and Usher. Looks like pop stardom is not too far away.
Early this year, MS MR dropped their major label debut with Secondhand Rapture (Colombia Records). The entire album was produced and written by the dynamic duo, including the handling of the album's art direction and design. The release is chock full of what is quickly becoming MS MR's signature dream pop arrangements: layered synths, big tight programmed drums and lavishly polished vocals. The twelve song release makes for a very ear pleasing experience.
MS MR visited Amoeba Hollywood for another memorable episode of What's In My Bag?. It's always so refreshing when young musicians show a love and appreciation for collecting vinyl. These two tastemakers are most definitely extra cool for diggin up their favorite records at Amoeba. Take note on the intersting t-shirt Lizzy is sporting. It looks like a cross between a happy face sweater and some sort of feathered sleeve costume. Very fun! From classic to current, MS MR dig up gems from their childhood and support a few friends in the process. Lizzy picks up No Doubt's Tragic Kingdom and is reminded of listening to her hero Gwen Stefani at middle school pizza parties. Max picks up the latest releases by Rhye and Twin Shadow on vinyl and the two reminisce over Paul Simon's seminal album, Graceland. The kids are alright and they make some great music together!
MS MR - What's In My Bag?
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MS MR - "Hurricane" (Official Video)